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Hey {{first_name|bro}},
I’ve probably written about 400 emails at this point (give or take).
From steel manufacturing management services to automatic baby monitors, I have literally written for almost everything you can think of.
But there’s one thing that I’ve never even thought of writing about until now.
And so today I’m selling…
The Cure for Depression (assuming you're not gay).
Look, I get you’re probably not that depressed.
But you’re probably not happy either.
Because let’s be honest, copywriters are some of the most stressed, overworked, and mildly sad people.
Yeah, we’ve all got tough skin. We can pretend like…
All the nights we stay up working
All the people that piss us off with their BS
And all the times we just have to “keep going.”
Aren’t getting to us, but they are.
I mean, all we wanted when we got in this game was to make a quick buck and provide for our families.
Now we’re all probably working harder than ever and even more stressed out chasing a goal that seems impossible.
Yeah, maybe you’ve tried stuffing away your feelings (I definitely have) or taking a break when you get a chance…
But it never really works long-term—it just prolongs the pain.
To be honest, I went through the same thing until one day I was on youtube and I watched a single video.
Everything that was wrong just clicked.
I realized why people just seemed to be more annoying, I found out why I was staying up so late, and I learned how to make keeping going easy.
People talk about a “magic bullet,” but I didn’t even have to swallow anything to get cured.
It was as simple as letting my ears get molested by the audio and I was happy again.
I looked like a cartoon character on crack…
And I want you to feel the way I felt.
With everything you’ve got to deal with being a copywriter and all, I think you should at least see what it’s like to be happy.
I’m telling you, the copy you write when you’re happy is PERFECT…
So yeah, you could ignore this and keep pushing down your feelings, keep wondering what would’ve happened if you listened to me and keep… well, being depressed.
Or you could spend 3 short minutes getting cured.
—John
S: 140
T: Stop being depressed.


