The Asian Lunch Thief

My first job outta college was weird asf.

Long story short there was this asian lady who would sneak away into the lunch room (which was in the very bottom basement of the building) and…

steal people’s lunches 😭 

She’d pick out all the lunches and either a take a bite or eat the whole thing.

If she took a bite outta something she didn’t like, she’d just throw it in the garbage. It seemed like every day when it was lunch we’d come downstairs and find lunches devoured or scattered all over the place.

Some in the trash… some on the floor… we even found some stuffed in the wall after a while…

And here’s the crazy part…

For a long ass time nothing happed to her untill one day some guy was PISSED…

His beloved meatloaf sandwich fell victim to the Asian Lunch Theif and some how he caught her in the act.

She ended up being fired and keyed everyone’s cars….

Now she works at a Chinese restaurant, and we’re all scared to go there because everyone thinks she takes bites out of that food as well. (probably does)

So what can you learn from this?

Reputation is the most important thing you could possibly have as a copywriter.

This “Asian Lunch Theif” is now deterring everyone from eating at that Chinese restaurant because of her reputation.

And while you might not be coined that nickname…

if you mess up for one client, then you mess up your chances for ten more clients.

And hey—it goes the same way if you do good.

SO DO GOOD!

(if you’re having trouble doing that click here)

STREAK: IDKKKK

—John

P.S. Tasks…

• write good copy

Questions?