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Someone recently asked me
“how do you get so many ideas (and why are you so handsome)”
Thanks to the person that definitely asked this!
the way I get my marketing ideas is by slamming my hea- I mean by reading the best marketing newsletter in the WORLD! (except me)
but seriously this is the newsletter I read every morning and get ideas (+ a laugh).
check it out:
The best marketing ideas come from marketers who live it.
That’s what this newsletter delivers.
The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.
Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.
Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.
Someone asked me this and then I forgot to answer them and now they probably HATE me:
“So like I want some suggestions of books, I have to read according to you..”
now most people would recommend something like…
“Eat People” by Andy Kessler
or “Eat That Frog!” by Brian Tracy
Some people would EVEN recommend “Unfu*k Yourself” by Gary John Bishop
But I would NEVER EVER recommend anything like that (or use them for bait so that you click on this email)
I only have one book recommendation and one formula for books:
1 The Bible (of course)
2 buy the book for what you’re trying to do
if you’re trying to do marketing, get Aristotle’s “Rhetoric”
if you want to gain power read “The Prince” by Machiavelli
if you want to want to improve yourself read “Meditations” by Marcus Aurelius.
but dont go and buy some pussy book about how you should stop using your phone.
GUESS WHAT!
the only way to read a book about stopping bad habits, is to stop those bad habits and start a good one (reading)
so you’re a fucking idiot if you read any of the absolute trash that comes out today.
Only. classics.
There’s one classic for whatever you want to do… so read it. and again. again…
until you’re no longer a loser (sorry)