NESB isn't enough anymore...

John cripps
April 18, 2025

Hey man,

You’ve been lied to.

Everyone says nesb is good…

And sure, it’s good for beginners

But is it enough?

To write amazing copy…

To get clients…

To make money?

No, it’s not.

But don’t worry, you’re on the copy john newsettler.

So just for you , I’m revealing the secondary emotions.

Here they are:

New/Only - We are the only people offering this great thing

Easy/anybody - If a baby can do it so can you

Safe/Predictable - History repeats itself, if it happened once, it’ll happen again

Big/Fast - Would you rather get to 10K/mo in a year or 3 months?

And look, While these are going to be helpful…

They’re still not going to get you to 10k/mo

And you know what?

I could give you all the theory in the world, but it won’t do anything.

The only thing will get you to 10… 20… even 30k/mo

Is yourself.

So keep taking action every day.

If you’re still wondering what to take action on…

– John

P.S. For people who want to succeed:

Here’s the tasks today…

Also, feel free to ask me any questions, and I will get back to you in under 24 hours.