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#1 Deliverability. Don’t get me wrong, there is some stuff you can get right, and sure… maybe if you got to masterminds or whatever, you’ll find a magic pill that fixes the promo folder.

But for the most part, it makes no sense.

That’s why I think people should focus more on writing good emails rather than if they cropped a picture to the right hight

#2 Some client reviews. Like all of these, sometimes it does make sense, but sometimes… your client will leave a review and it’ll just make NO sense whatsoever. (most of the time, you just gotta go along with it)

#3 Whatever your coach/mentor says. I’ve never had this problem, but some of the people I talk to do. For some reason they think they know better than me when they’ve never made a single dollar in their lives.

But you just gotta trust whatever the fuck your mentors say, EVEN if it’s crazy.

Like that guy from the Karate Kid. That old chinese dude had Daniel scrubbing cars n shi for months. But Daniel just trusted the process and he ended up winning the tournament.

Those are the most important ones.

There are a bunch more that I could yap about but I don’t feel like it today so I’m not going to.

And you know what?

That’s the best way to live life, just do the things you want to do.

Of course for most of you… that’s just not the way things work because you still have to do outreach to get clients.

And ya know, make this whole copywriting thing real.

But for me I don’t.

Sucks for you, man. I’m really glad I never have to do outreach ever again, honestly. I can’t even describe the weight lifted off my shoulders.

Even my friends too.

I let em test out my so-called outreach skipper and now they want to pay me for it!

But I won’t let anyone pay for this method.

There’s only one way I’d let anyone even touch this bad boy (and honestly, I hope no one does).

So don’t reply.

Don’t ask me about this outreach, skipper.

And DEFINITELY don’t ask how I’m able to make hundreds of dollars every month with one email daily.

Peace, got a sales call to go to.

John

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