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Hey {{first_name|bro}},

I know a few people who would’ve spent 20 min alone with a blank cursor on their screen before writing this email.

And if that’s you… 

If you’re the type of person to open a google doc and think “what now?”

Then this email is gonna help out with that. But it’s also gonna help you with learning copywriting overall.

The key is basically just growing some balls.

Look, I hate to break it to you but no copywriter will EVER get to the point where they always write magical copy.

Maybe someone sold 50 mil with sales pages but would suck on emails.

Or vice versa…

The point is: No matter where you are in your journey you’re going to have to suck.

And that’s the key to copywriting.

Whether it’s writing a shitty first draft just to get something on the page.

Or working with your first client and doing horrible.

It really doesn’t matter as long as you’re just going at it, trying your best, and correcting your mistakes.

Because that’s actually how you get good at copywriting.

Not by watching some 80 hour course from some guy who makes a living scamming little kids on the internet (not naming names 4Different reasons i can’t talk about).

Anyways, peace.

—John

S: 153

T: get bad (good) at copywriting

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