The Big 4 and why Iman uses them

Hey bro,

Love him or hate him, we can all agree…

Iman sells to a lot of people.

And you know what?

He makes a load of money doing it.

But how does he actually make millions of sales?

Well, I’ll tell you right now…

• It’s not from ai copywriting

• a good product

• Or amazing design

I get it, everyone thinks they need a complicated funnel or VSL…

But really?

All you need is a few words.

But not just any ol’ bunch of letters…

You need words that are used religiously by the greatest copywriters in the world. 

What are they?

NEW - Not the same as the other stuff you tried

EASY - Little effort required

SAFE - No risk of time and money

BIG - THIS is going to move the needle in your life

If you’ve been in copywriting for more than a month, 

you’re probably thinking…

“Wow John, sooo impressive, I’ve heard this a million times.”

And I get it, everyone’s heard of NESB.

But have you heard of the other 4 emotions?

As ironic as it is, there’s another 4

(not NESB)

And once you discover these, using nesb is almost effortless.

I’ll explain everything in my next email.

But if you can’t wait…

Kyle Milligan, the 8-Figure Copy Chief, reveals the other four emotions in a new presentation.

If you want to generate $7,111,888.94, like Kyle did…

Click here to write million-dollar copy with ease.

 –John

P.S. For people who want to succeed:

Here’s the tasks today…

• Look for NESB in a piece of copy

Also, feel free to ask me any questions, and I will get back to you in under 24 hours.