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Hey {{first_name|bro}},

I’m really hungry right now but it’s not lunch time.

Why?

Because I skip breakfast in the morning, and I think that you should as well.

Now, it’s not really true that eating food makes you less productive even though you are kind of more productive when you don’t eat.

What I’m trying to say is: the benefit doesn’t come in the morning….

It’s comes in the afternoon at around 3:30.

You see, a lot people around that time start to doze off or even take a nap. But me? I’m working just fine. Because when you eat breakfast in the morning the effects start to happen in the afternoon.

Now, the point of this email isn’t about breakfast, it’s about second order consquences.

Most people when deciding on whether or not to eat breakfast just think about the immediate effects of eating breakfast. (e.g. if I eat this I won’t be hungry)

Maybe some people will think about how they work better fasted in the morning.

But—just like everything in life—the real effects of what you do come wayy later than what’s happening right now.

Ex: Eating breakfast every morning…

Eat breakfast —>Not hungry —> aren’t working fasted, wasted money on breakfast, wasted time on breakfast, and had to waste decision making power on what to eat —> Not getting into flow state, aren’t doing as good work, less power to make better desisions, less time to work, and less money to spend on skills —> doing bad work, making bad desisions, aren’t doing enough work, and aren’t good at what you do —> don’t make any money, aren’t happy, can’t afford gym, have to work a 9-5 —> Don’t do good in the 9-5, stay broke, end up depressed, end up skinny —> get fired from 9-5, can’t afford rent —> can’t get a girl friend, want to kill yourself, become homeless, develope a drug addiction —> death.

So you see how breakfast could do some bad things to you?

I mean this is an over exaggeration but you have to realize that everything you do creates millions of ripple effects that could either make your life great or make your life really bad.

Moral of the story is: make good decisions

—John

S: 97

T: skip breakfast see how it is

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