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Discover the measurable impacts of AI agents for customer support

How Did Papaya Slash Support Costs Without Adding Headcount?

When Papaya saw support tickets surge, they faced a tough choice: hire more agents or risk slower service. Instead, they found a third option—one that scaled their support without scaling their team.

The secret? An AI-powered support agent from Maven AGI that started resolving customer inquiries on day one.

With Maven AGI, Papaya now handles 90% of inquiries automatically - cutting costs in half while improving response times and customer satisfaction. No more rigid decision trees. No more endless manual upkeep. Just fast, accurate answers at scale.

The best part? Their human team is free to focus on the complex, high-value issues that matter most.

Hey {{first_name|bro}},

If I asked you, “Are you glad sunglasses are a thing?” you’d probably say yes.’

And so would I…

But not everyone needs or even likes sunglasses.

I mean, if you go into a cave that’s completely dark and you ask some guy there if he likes sunglasses, he’s gonna say they’re useless and stupid.

But that’s just because he’s in a cave.

If you ask someone in Yuma, Arizona (the sunniest place in the world), they’ll tell you sunglasses are a need.

That’s why I always say that marketing depends.

Not just because the people reading your email might live in different places, but because people are like snowflakes—no one person is the same.

But then everyone is also the same.

You see… it depends.

My underlying point is that you should never put “always” rules on your marketing. (ironically this is a always rule)

Like I always need a good SL…

Well, what if you’re writing an email about bad SLs and you want to make a point?

See, even something that can look as black and white as that can be blurred into gray at some point.

So whenever you’re writing your next email, don’t assume everything.

Or one day you could end up wearing sunglasses in a dark cave.

Peace.

—John

S: 141

T: Wear sunglasses. Or don’t. It depends.

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