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Quick but steaming hot one:
I see a lot of people trying to build intrigue with their emails so they leave out information to try make the readers curious as to what that missing information is.
Which is usually good.
That’s what you’re supposed to do - leave out info.
But that info isn’t supposed to be…
Literally vital stuff readers need to know in order to understand what you’re saying.
Example:
1
Most people are making this critical mistake every day. Once you realize what it is, everything changes.
Bro WHAT MISTAKE?
What changes?
What the actual fuck are you talking about?
2
Most new freelancers are pricing their services based on fear instead of value and it quietly costs them thousands a year. Once you see how this happens, you can’t unsee it.
Really?
How does it happen?
See?
They fully understand, but they’re still intrigued.
Now, it’s not just emails where people are making this mistake.
It’s been shown that most copywriters are actually outreaching to the wrong businesses.
So everytime you’re outreaching to whoever, they just get confused instead of being intrigued and don’t respond.
that’s why I don’t think you should outreach to people anymore.
You should just let them outreach to you.
Because experts are more likely to get people coming rather than asking people for a job.
So how do you position yourself as an expert?
Easiest way to is hop on a few podcasts:
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