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Ima be honest, I don’t want to sell the thing at the end of this email.

I know it’s one of the most valuable tool a freelance copywriter could have and I know it’s worth it (literally fucking free)

But it’s hard.

I don’t know how to explain why it’s good.

Why it’s excellent.

Why you guys need it.

And sometimes you’re going to fall into this trap with the products you’re writing for. it’s annoying but also stupidly simple to fix.

All you’ve got to do is… market research.

That’s what I’ve just done now. And now I know exactly how to sell you this product.

*clears thought*

*Drum roll intensifies*

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