Direct response

What’s the hardest part about being a copywriter?

Outreach?

Getting good?

Staying good?

Wrong… wrong. anddd… wrong.

The hardest part is sales. Which if you think about it is kinda ironic because copywriters are literally salesmen in text.

But does that change anything? Because let’s be real…

Everyone knows or at least has pictured their first sales call. Hands are sweaty, teeth are chattering… You’ve got no script or, worse, some shit script on hand that no one ever actually used….

You were going to say this at that time after they said …. BOOM!

Like a right jab to the face—your prospect says something you could’ve never thought of. Ok… not the worst. I think I’ll say SLAM!

There it goes again, straight in the jaw. oh and then BLAM KAPOW BINZGA Left and right you're getting pummeled with questions.

Instead of feeling like that one guy from wolf of wall street, you feel like a homeless guy getting assaulted.

Nonetheless, you keep on keeping on and finally… you ask for the price.

If that sales call was shit, you just farted on it. (man wtf am I saying) You get the point; when you don’t have a structure to follow… sales calls end up looking like a one-sided beating.

But when do you know how to close deals?

You’ve earned the most important part of business in general. You stop hoping for $1k deals and start turning down $4k retainers (because you’ve already got enough clients as it is.)

Here’s the thing, I can’t tell you what to do… but I can tell you what you should do.

and that’s becoming a master at sales.

If you want to stop leaving sales calls looking like a depressed emo 16-year-old, and start beginning them with a weird but also tenacious amount of confidence…

click here to start fucking your soon-to-be clients in the ass with your AMAZING sales skills.

Or stay a brokie, your choice.

STREAK: IDK

—John

P.S. Tasks…

• watch the video cunt

Questions?