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Hey {{first_name|bro}},
In just 5 or so days from now we’ll be in december.
And it’ll start beginning to look alot like Christmas… not because of fat red men or snowy mornings with hot cocoa… nooo
The way I tell it’s Christmas is if I see newbies (or just copywriters) making these deadly mistakes:
1. Not outreaching on Christmas (HUGE opportunity missed)
2. Sending so-called “free value” during Christmas… one of the busy times of the entire year, when businesses HAVE to make enough for Q4 (ppl don’t have time to look at the random email you wrote for them)
3. outreaching… but not using the Christmas/Q4 pain points in their outreach
4. Not tracking (oh it’s Christmas, I don’t need - WRONG! always track)
5. Not outreaching to businesses that make the most money during Christmas (Christmas lights, trees, etc.)
I don’t care if you don’t celebrate Christmas… start this year.
Because NO ONE on my list is allowed to make any of these mistakes, unless, of course, you don’t want to sign clients in your sleep.
Honestly, outreach is so easy nowadays with the new shit that’s coming out.
Like if I had a tool that could get me booked on podcasts full of people looking for marketing services when I was first starting out… I’d probably be a millionaire today (or very close)
Because all I’d have to do is get on a call, have a chat, and clients would start rolling in.
But no, most copywriters are just too scared to speak for a little.
Leaves more for the rest of us:
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